When it comes to thinking about ways to improve our lives, businesses or other personal goals, there’s a tendency to consider addition as an option. I need to add services ‘X’, ‘Y’, and ‘Z’ to be more competitive in my market. I have to acquire this device to be more creative. I will buy all these products to be healthier.
I recently came across the concept of subtractive knowledge: “the idea that the most robust knowledge consists of understanding what is incorrect and what to avoid.” (Joseph Markel).
So, instead of adding, how about subtracting? Here’s a few more thoughts on this approach.